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A Guide To Public Profiles On Snapchat

Profiles are the primary starting point for people who want to explore and connect with others on Snapchat. They’re also the first thing users see when they come across you. You can even make yours public so that people can find you through a search.

To make your Snapchat profile public, log in to your account. Tap your Bitmoji, which is your profile icon. Scroll down to ‘Public Profile.’ Choose ‘Create Public Profile’ and follow the onscreen instructions. The changes you make will be reflected immediately upon completion.

There are lots of perks that come with having a public profile, from having a wider audience to owning a subscribe button. Here’s a complete guide to public profiles on Snapchat.

What Is a Public Profile on Snapchat?

close up of a phone showing the snapchat app in use on the camera menu

A public profile widens your visibility on Snapchat since anyone who searches for you can find you. It lets you add a bio, location photo, description, lenses, and stories. There’s also a subscribe button where users can subscribe to your profile. Pretty cool, right?

With public profiles, you get a separate list of friends and subscribers. You can interact intimately with your friends and send different content to your subscribers.

Public Snapchat profiles are especially beneficial for businesses and brands who want to market their businesses and reach a wider audience. Celebrities and public figures also use them a lot.

Can Anyone Become Public on Snapchat?

Yes, anyone can set their profiles to public on Snapchat. But to do so, you need to comply with a few requirements:

  • You must be 18+ years old.
  • At least one account must accept your friend request. The friendship is bi-directional, which means both of you have sent and accepted each other’s requests.
  • Your account needs to be older than 24 hours.
  • You must adhere to Snapchat’s community guidelines.

All of these are pretty basic requirements, so there’s not much to worry about. Here’s how to set your Snapchat profile public:

  1. Log in to your Snapchat account.
  2. Tap your Profile icon (Bitmoji) from the camera screen found at the top left. You can also tap the Story Icon.
  3. Scroll down and select Public Profile found under Spotlight & Snap Map.
  4. Tap Create Public Profile.

Follow the onscreen instructions and customize your public profile as you like. If you’re in a hurry or simply want to edit your profile later, do this:

  1. Select your Bitmoji.
  2. Tap your Public Profile Card
  3. Tap Edit Profile.

Any changes you make to your profile will be reflected immediately upon completion.

You can also delete your public profile if you want to. The process is the same as creating it, but when you reach your Public Profile, tap the gear icon at the top right and select Delete Public Profile.

What Is a Creator Account?

Snapchat recently introduced the Creator account. It increases your visibility and allows you access to exciting features such as the subscriber count, lenses, and stories.

How to Become a Snapchat Creator

Woman taking a video using a phone

There’s no process for creating a Snapchat creator account. Snapchat will declare you as a creator when you get high engagement or when you make Snapchat lenses. Since a Snapchat creator account focuses on promoting lenses, creating your Snapchat lenses is the best way to become a creator.

You also become a creator when you get high engagement. While there’s no specific number you need to reach, 30,000 to 40,000 engagements should seal the deal.

 Here’s a quick and easy breakdown of some of the features that come with a creator account:

  • You can add a photo, bio, description, location, stories, and lenses to your profile.
  • It allows Snapchatters to subscribe to your content.
  • You get a public story that is separate from My Story.
  • You get a chat button on your profile.
  • You can add a public email and website to your profile.
  • You can assign and manage roles.
  • You can enable public story replies and quoting.

There are a few requirements you need to comply with to become a Snapchat creator:

  • Your account must have a public profile.
  • You must have at least one bi-directional friend.
  • You must actively post to Stories and Spotlight.
  • You must have a grown audience of at least 100 subscribers.
  • You must set your story’s visibility to ‘Everyone.’

Note that once you become a creator, you can’t downgrade to a non-creator account. Also, Snapchat evaluates accounts of users eligible to become creators on a rolling basis. Therefore, it may take a while before yours is processed. Be patient!